12 Principles of New Media: Episode 09-Mobile phones: The ultimate direct response device
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- dspark
- Description
- This is the ninth episode of the 12 Principles of New Media. Mobile phones: The ultimate direct response device elevates the mobile phone as the best way to actually connect and communicate with individual consumers. This is a shortest video of the series. Interviewees include: Chris Shipley - Guidewire Group Greg Sterling - Sterling Market Intelligence Samantha Muchmore - DRAFTFCB Colette Vogele - Vogele Law
- Language:
- English
- Subtitles:
- English
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