Jan 2007 - The debate considered why environmental evangelism failed to inspire a sufficient shift in behaviour to mitigate global warming. CNBC presented an eminent panel of global business leaders and audience, to debate what will motivate the global marketplace and if 'we' can make green pay -– for the investor, for business and for the planet.
http://www.cnbc.com/id/16870085
(Broadcast by CNBC Europe on the day the UN IPCC Report was published 2nd February)
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